We pride ourselves in our service and our commitment to: Innovate  Implement  Inspire

Aim and Fire
“We don’t fire and then aim, we aim and then fire”
A website is the next best thing to reality. The web presents the opportunity to combine images, animation, sound, colour, and various technologies, bringing the brand personality to life. But all this is useless if the site is difficult to use and just a mindless creative charade.

How is your brand behaving online?

Customers or clients? Staff or shareholders? Partners, the public or the press? No matter who you want to communicate with and why, we can help you use the web to do just that more effectively. That’s because we understand the wider business context, the commercial imperatives and the need to achieve your objectives.

Yes we’re experts in all the creative and technical stuff, web design and build, but we’re also expert in effective communications, the bedrock of which is ‘usability’. This ensures that from the very start of a project, how your target audience uses a page and navigates a site, drives the design process. We don’t design first, test after. We test and check all the way along.

As the lines between online and off-line continue to blur, we’ll work strategically with you to ensure the complete alignment and integration of your brand and marketing communications.

Experience, integrity and our unique approach have enabled us to develop strong, long term relationships with a wide range of clients, in very diverse sectors.

Our Approach
Our Unique Approach
Our approach is tailored to the needs of your organisation and your customers. Your objectives, your products and services, your markets and target audiences and what you want them to do or experience. These factors drive everything we do.
We question. We listen. We understand. We add value. We research, review and refine. Only then do we suggest the right solution. Then more checking, improving, evolving…you get the idea.

Every solution we deliver is as different as our client’s enterprise; you won’t see a Ferwi ‘house style’. One thing all our projects have in common is ‘future proofing’ so that they evolve as your business does, while protecting your investment.

It’s the integration of our approach with the inherent knowledge here at Ferwi, which enables us to deliver great work and great results for you. There’s a reason our staff and client retention rates are second to none in the industry. A happy, motivated and talented team makes for happy and loyal clients.

Plus of course, we strive to make working together less like work!

We are skilled in the art of creating user-friendly, and memorable web experiences. And we have adopted a user-centered design (UCD) approach.
  1. UNDERSTAND – Research allows us to understand your business and to gain significant insights about the target audience user behaviour.
  2. DESIGN – Strategic design principles can now be applied, as a result of the insight gained from research.
  3. IMPLEMENT – Finally we will be impressing you with a successful implementation of an enhanced online experience for your users by crafting a powerful, precise web design that is in tune with the core of your company.

All this matters because user-centered design maximises return on investment

Our Approach